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Definition | : | Fast Moving Consumer Goods |
Category | : | Business » Products |
Country/ Region |
: | Worldwide
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Popularity | : |
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Type | : |
Initialism
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Fast Moving Consumer Goods (FMCG) are products that are sold quickly and at a relatively low cost. They are commonly purchased and consumed frequently, often once or more a month.
FMCG are consumed or replenished frequently, have a relatively low cost per unit, and are sold quickly due to high consumer demand.
Examples:
Packaged foods, beverages, over-the-counter medicines, personal care goods (such as toiletries, cosmetics, and hygiene products), and cleaning and laundry products.
The full form of FMCG is Fast Moving Consumer Goods