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Definition | : | Community Based Social Marketing |
Category | : | Technology » Energy & Recycling |
Country/ Region |
: | Worldwide
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Popularity | : |
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Community-Based Social Marketing (CBSM) is a tool used “To promote sustainability, it is essential to have a firm grasp of how to effectively encourage individuals and businesses to adopt behaviors that are resource-efficient.”
CBSM involves five main steps: 1) identify the desired behavior change; 2) identify barriers; 3) design the program; 4) pilot the program with a small segment of a community; 5) evaluate and improve the program on an ongoing basis as it is being implemented.
Community Bank of Santa Maria
Banking
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Custom Built Sheet Metal
Companies & Corporations
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Cognitive-Behavioral Stress Management
Psychology
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Belfast School of Music
Universities & Institutions
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The full form of CBSM is Community Based Social Marketing
Community Based Social Marketing
Community Based Social Marketing | Cognitive-Behavioral Stress Management